Home / Start Ups / Stories (page 10)


My SaaS company (2 years old) has just enterered its first churn cycle. How have other successful SaaS companies thought about their churn rate at this phase (net, gross, and logo/brand churn, in particular)?

What’s most vital is: Segment it. You’re already alluding to this. But typically, between Small, Medium and Larger clients as a result of they may churn at totally different charges. Net (together with upsell / account progress) and Gross Churn. and then Drive Churn down per section from no matter …

Read More »